KEEPING COLOR PROTECTION HAIR MASK

KEEPING COLOR MASK is a concentrated revitalizer. Rehydrates and detangles treated hair, combats oxidation and color aging and enhances the naturalness and brightness of color.

BENEFITS: Recompacts the hair fiber; It gives softness and silkiness to the hair thanks to its active ingredients: Tea Rooibos-Red: toning, purifying, stimulating functions. Aloe Vera: particularly indicated for damaged and unstructured hair. Guarantees constant and deep regeneration by renewing the hair fiber PH: 3.5

INSTRUCTIONS FOR USE:

After applying KEEPING COLOR Shampoo apply KEEPING COLOR MASK, Massage and combing, distributing it evenly. If necessary leave on for 5 minutes. Rinse thoroughly. The characteristics of the Mask make it ideal for the continuation and maintenance of the KEEPING service even at home. For professional use.

PHILOSOPHY

To protect the color and to keep it intense and shiny, the hair needs specific treatment. KEEPING Color provides the correct softness and vitality, thanks to its active ingredients (Rooibos red tea & Aloe Vera) it fixes the micropigments of the color inside the hair. The colored hair receives the majority of the aggressions from atmospheric agents, from the water containing Chlorine and/or Limestone and from inadequate detergents. If no specific maintenance products are used, the hair will lose color, dry out and become opaque.

The KEEPING color line guarantees its effectiveness based on the fundamental active ingredients.

It has an extraordinary capacity for deep penetration and hydration in the skin. Aloe Vera gel is suitable for sensitive skin, on which it has a soothing, refreshing, anti-redness and calming effect. The content of amino acids, vitamins and minerals makes aloe vera an excellent nutrient. The collagen and elastin fibers that constitute fundamental structures of the skin tend to shrink and thin over time, the process accelerates with exposure to the sun, Aloe vera restores the balance, stimulating the synthesis of collagen and elastin and increasing the soluble collagen content.